{"id":27915,"date":"2025-11-17T10:44:49","date_gmt":"2025-11-17T10:44:49","guid":{"rendered":"https:\/\/www.likereply.com\/unkategorisiert\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/"},"modified":"2026-04-17T07:58:56","modified_gmt":"2026-04-17T07:58:56","slug":"symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen","status":"publish","type":"post","link":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/","title":{"rendered":"Symrise \u2013 KI-gest\u00fctzte, hyperpersonalisierte LTO-Kampagnen"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27915\" class=\"elementor elementor-27915 elementor-26673\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-089f3c4 e-con-full e-flex e-con e-parent\" data-id=\"089f3c4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_blur_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:5,&quot;end&quot;:70}},&quot;background_motion_fx_blur_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_blur_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_blur_direction&quot;:&quot;out-in&quot;,&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t<div class=\"elementor-element elementor-element-8831aff e-flex e-con-boxed e-con e-child\" data-id=\"8831aff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-042cf30 elementor-widget elementor-widget-spacer\" data-id=\"042cf30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c5abb elementor-widget elementor-widget-heading\" data-id=\"55c5abb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AI-gest\u00fctzte Hyperpersonalisierung von LTO-Kampagnen <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cc0c27 elementor-widget elementor-widget-heading\" data-id=\"6cc0c27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Transformierung des Limited-Time-Offer-Marketings (LTO) f\u00fcr Symrise mit GenAI und der SAP Marketing Cloud.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63299be e-flex e-con-boxed e-con e-parent\" data-id=\"63299be\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ecd2e27 e-con-full e-flex e-con e-child\" data-id=\"ecd2e27\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f8569ae e-flex e-con-boxed e-con e-child\" data-id=\"f8569ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6ae116 elementor-widget__width-initial elementor-widget elementor-widget-imroz-counterup\" data-id=\"a6ae116\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"imroz-counterup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"im_single_counterup\">\n            <div class=\"im_counterup text-center \">\n                <div class=\"inner\">\n                                                                        <div class=\"icon\">\n                                <svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-envelope-open\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M494.586 164.516c-4.697-3.883-111.723-89.95-135.251-108.657C337.231 38.191 299.437 0 256 0c-43.205 0-80.636 37.717-103.335 55.859-24.463 19.45-131.07 105.195-135.15 108.549A48.004 48.004 0 0 0 0 201.485V464c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V201.509a48 48 0 0 0-17.414-36.993zM464 458a6 6 0 0 1-6 6H54a6 6 0 0 1-6-6V204.347c0-1.813.816-3.526 2.226-4.665 15.87-12.814 108.793-87.554 132.364-106.293C200.755 78.88 232.398 48 256 48c23.693 0 55.857 31.369 73.41 45.389 23.573 18.741 116.503 93.493 132.366 106.316a5.99 5.99 0 0 1 2.224 4.663V458zm-31.991-187.704c4.249 5.159 3.465 12.795-1.745 16.981-28.975 23.283-59.274 47.597-70.929 56.863C336.636 362.283 299.205 400 256 400c-43.452 0-81.287-38.237-103.335-55.86-11.279-8.967-41.744-33.413-70.927-56.865-5.21-4.187-5.993-11.822-1.745-16.981l15.258-18.528c4.178-5.073 11.657-5.843 16.779-1.726 28.618 23.001 58.566 47.035 70.56 56.571C200.143 320.631 232.307 352 256 352c23.602 0 55.246-30.88 73.41-45.389 11.994-9.535 41.944-33.57 70.563-56.568 5.122-4.116 12.601-3.346 16.778 1.727l15.258 18.526z\"><\/path><\/svg>                            <\/div>\n                                                                                        <h2 class=\"counter counter-percentage\"><span>48<\/span><\/h2>\n                                                                <p class=\"description\">Click-to-Open Rate<\/p>\n                                    <\/div>\n            <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6524567 elementor-widget__width-initial elementor-widget elementor-widget-imroz-counterup\" data-id=\"6524567\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"imroz-counterup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"im_single_counterup\">\n            <div class=\"im_counterup text-center \">\n                <div class=\"inner\">\n                                                                        <div class=\"icon\">\n                                <svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chart-line\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M496 384H64V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16zM464 96H345.94c-21.38 0-32.09 25.85-16.97 40.97l32.4 32.4L288 242.75l-73.37-73.37c-12.5-12.5-32.76-12.5-45.25 0l-68.69 68.69c-6.25 6.25-6.25 16.38 0 22.63l22.62 22.62c6.25 6.25 16.38 6.25 22.63 0L192 237.25l73.37 73.37c12.5 12.5 32.76 12.5 45.25 0l96-96 32.4 32.4c15.12 15.12 40.97 4.41 40.97-16.97V112c.01-8.84-7.15-16-15.99-16z\"><\/path><\/svg>                            <\/div>\n                                                                                        <h2 class=\"counter counter\"><span>10<\/span><\/h2>\n                                                                <p class=\"description\">h\u00f6heres Engagement mit GenAI<\/p>\n                                    <\/div>\n            <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7200ec elementor-widget__width-initial elementor-widget elementor-widget-imroz-counterup\" data-id=\"a7200ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"imroz-counterup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"im_single_counterup\">\n            <div class=\"im_counterup text-center \">\n                <div class=\"inner\">\n                                                                        <div class=\"icon\">\n                                <svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-calendar\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M400 64h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v352c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48V112c0-26.5-21.5-48-48-48zm-6 400H54c-3.3 0-6-2.7-6-6V160h352v298c0 3.3-2.7 6-6 6z\"><\/path><\/svg>                            <\/div>\n                                                                                        <h2 class=\"counter counter-none\"><span>2<\/span><\/h2>\n                                                                <p class=\"description\">monatiger Deployment Cycle<\/p>\n                                    <\/div>\n            <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14f407a elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"14f407a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1536\" height=\"381\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1536x381.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-26693 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1536x381.png 1536w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-300x74.png 300w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1024x254.png 1024w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-768x190.png 768w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo.png 1546w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><noscript><img decoding=\"async\" width=\"1536\" height=\"381\" src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1536x381.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-26693 lazyload\" alt=\"\" srcset=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1536x381.png 1536w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-300x74.png 300w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-1024x254.png 1024w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo-768x190.png 768w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/logo.png 1546w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7eae4a e-con-full e-flex e-con e-child\" data-id=\"e7eae4a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88d020f elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"88d020f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-trophy\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M552 64H448V24c0-13.3-10.7-24-24-24H152c-13.3 0-24 10.7-24 24v40H24C10.7 64 0 74.7 0 88v56c0 35.7 22.5 72.4 61.9 100.7 31.5 22.7 69.8 37.1 110 41.7C203.3 338.5 240 360 240 360v72h-48c-35.3 0-64 20.7-64 56v12c0 6.6 5.4 12 12 12h296c6.6 0 12-5.4 12-12v-12c0-35.3-28.7-56-64-56h-48v-72s36.7-21.5 68.1-73.6c40.3-4.6 78.6-19 110-41.7 39.3-28.3 61.9-65 61.9-100.7V88c0-13.3-10.7-24-24-24zM99.3 192.8C74.9 175.2 64 155.6 64 144v-16h64.2c1 32.6 5.8 61.2 12.8 86.2-15.1-5.2-29.2-12.4-41.7-21.4zM512 144c0 16.1-17.7 36.1-35.3 48.8-12.5 9-26.7 16.2-41.8 21.4 7-25 11.8-53.6 12.8-86.2H512v16z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tErfolgsgeschichte\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDie Kampagne definierte die B2B-Personalisierung in der Aromenindustrie neu und stimmte Marketing und Vertrieb durch KI-gesteuertes Account-Based Marketing (ABM) in gro\u00dfem Ma\u00dfstab aufeinander ab. Es wurde ein wiederholbares Framework f\u00fcr schnelle, markenkonforme LTO-Aktivierungen in mehreren M\u00e4rkten geschaffen.  \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b61c81b e-con-full e-flex e-con e-child\" data-id=\"b61c81b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e8f125a e-con-full e-flex e-con e-child\" data-id=\"e8f125a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0cc292a elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"0cc292a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-bullseye\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 8C111.03 8 0 119.03 0 256s111.03 248 248 248 248-111.03 248-248S384.97 8 248 8zm0 432c-101.69 0-184-82.29-184-184 0-101.69 82.29-184 184-184 101.69 0 184 82.29 184 184 0 101.69-82.29 184-184 184zm0-312c-70.69 0-128 57.31-128 128s57.31 128 128 128 128-57.31 128-128-57.31-128-128-128zm0 192c-35.29 0-64-28.71-64-64s28.71-64 64-64 64 28.71 64 64-28.71 64-64 64z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDie Herausforderung\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSymrise musste im Rahmen eines ABM-Ansatzes und unter Einhaltung enger saisonaler Zeitvorgaben hyper-personalisierte LTO-Kampagnen f\u00fcr einen bestimmten B2B-Unternehmenskundenstamm durchf\u00fchren. Die Herausforderung bestand darin, kreative Differenzierung mit Skalierbarkeit \u00fcber mehrere M\u00e4rkte hinweg in Einklang zu bringen, Marketing und Vertrieb hinsichtlich personalisierter Nachrichten und Lead-Validierung aufeinander abzustimmen und technische Einschr\u00e4nkungen wie E-Mail-Zustellbarkeit, Datenintegration und Kampagnenautomatisierung zu ber\u00fccksichtigen. \n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3399d1a e-con-full e-flex e-con e-child\" data-id=\"3399d1a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d51c14 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"9d51c14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-lightbulb\" viewBox=\"0 0 352 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M176 80c-52.94 0-96 43.06-96 96 0 8.84 7.16 16 16 16s16-7.16 16-16c0-35.3 28.72-64 64-64 8.84 0 16-7.16 16-16s-7.16-16-16-16zM96.06 459.17c0 3.15.93 6.22 2.68 8.84l24.51 36.84c2.97 4.46 7.97 7.14 13.32 7.14h78.85c5.36 0 10.36-2.68 13.32-7.14l24.51-36.84c1.74-2.62 2.67-5.7 2.68-8.84l.05-43.18H96.02l.04 43.18zM176 0C73.72 0 0 82.97 0 176c0 44.37 16.45 84.85 43.56 115.78 16.64 18.99 42.74 58.8 52.42 92.16v.06h48v-.12c-.01-4.77-.72-9.51-2.15-14.07-5.59-17.81-22.82-64.77-62.17-109.67-20.54-23.43-31.52-53.15-31.61-84.14-.2-73.64 59.67-128 127.95-128 70.58 0 128 57.42 128 128 0 30.97-11.24 60.85-31.65 84.14-39.11 44.61-56.42 91.47-62.1 109.46a47.507 47.507 0 0 0-2.22 14.3v.1h48v-.05c9.68-33.37 35.78-73.18 52.42-92.16C335.55 260.85 352 220.37 352 176 352 78.8 273.2 0 176 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tL\u00f6sung\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWir haben die Kampagnen vollst\u00e4ndig auf der SAP Marketing Cloud umgesetzt. Mithilfe von GenAI wurde f\u00fcr jeden Kunden eine individuelle Message erstellt, die sich auf dessen Brand Story sowie aktuelle Ereignisse im Zusammenhang mit dem Super Bowl und dem Valentinstag st\u00fctzte.  Dar\u00fcber hinaus haben wir f\u00fcr jedes Unternehmen ein individuelles Produktvisual erstellt, wodurch eine \u00e4u\u00dferst zielgerichtete Account-Based-Marketing-Strategie (ABM) erm\u00f6glicht wird. \nUm den Vertrieb optimal zu unterst\u00fctzen, generierte GenAI au\u00dferdem ma\u00dfgeschneiderte Inhalte f\u00fcr drei Schl\u00fcsselrollen in den Kundenorganisationen \u2013 Innovation\/R&amp;D, Supply Chain Manager und Operations Manager. So waren s\u00e4mtliche Kommunikationsma\u00dfnahmen \u2013 von Marketing-E-Mails bis hin zu Sales-Follow-ups \u2013 personalisiert, relevant und im Einklang mit der \u00fcbergeordneten LTO-Kampagnenstrategie.  \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b7033b e-flex e-con-boxed e-con e-parent\" data-id=\"4b7033b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-202416c elementor-widget elementor-widget-text-editor\" data-id=\"202416c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p><span class=\"TextRun SCXW202551735 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW202551735 BCX8\">Sind Sie bereit, Ihre Marketing-Personalisierung mit GenAI auf ein neues Niveau zu heben?<br data-start=\"281\" data-end=\"284\">Entdecken Sie, wie KI-gest\u00fctzte Personalisierung Ihnen dabei helfen kann, kreative Kampagnen zu skalieren, die Markteinf\u00fchrungszeit zu verk\u00fcrzen und Marketing und Vertrieb effektiver miteinander zu verbinden. Lassen Sie uns gemeinsam Ihren n\u00e4chsten Schritt erkunden. <\/span><\/span><\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d95255c e-con-full e-flex e-con e-child\" data-id=\"d95255c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f03ca2 elementor-widget elementor-widget-imroz-button\" data-id=\"0f03ca2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"imroz-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                    <div class=\"text-center\">\n                <a href=\"https:\/\/outlook.office.com\/book\/LikeReplyTeam@reply.onmicrosoft.com\/?ismsaljsauthenabled\" class=\" rbt-button  rn-button-style--2 btn_solid btn-large rbt-btn-dark\"><span class=\"button-text\">Vereinbaren Sie einen Termin<\/span><\/a>            <\/div>\n                \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7215b09 elementor-widget elementor-widget-imroz-button\" data-id=\"7215b09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"imroz-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                    <div class=\"text-center\">\n                <a href=\"#casestudy_form\" class=\" rbt-button  rn-button-style--2 btn_solid btn-large rbt-btn-dark\"><span class=\"button-text\">Nehmen Sie Kontakt mit uns auf<\/span><\/a>            <\/div>\n                \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ae4493a e-flex e-con-boxed e-con e-parent\" data-id=\"ae4493a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-20c2bce e-con-full e-flex e-con e-child\" data-id=\"20c2bce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb7d7fe elementor-widget elementor-widget-heading\" data-id=\"cb7d7fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00dcber den Kunden<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8626881 elementor-widget elementor-widget-text-editor\" data-id=\"8626881\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Symrise ist ein weltweit f\u00fchrender Hersteller von Aromen, Duftstoffen und funktionellen Inhaltsstoffen f\u00fcr die Lebensmittel-, Getr\u00e4nke-, Kosmetik- und Pharmabranche. Das Unternehmen arbeitet mit den f\u00fchrenden Consumer Brands der Welt zusammen, um sensorische und funktionale Innovationen zu liefern \u2013 mit einem klaren Fokus auf Nachhaltigkeit und Data-driven Insight. <\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e07997 e-con-full e-flex e-con e-child\" data-id=\"1e07997\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-244b6d7 elementor-widget elementor-widget-image\" data-id=\"244b6d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"366\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1024x585.jpg\" class=\"attachment-large size-large wp-image-26700 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1024x585.jpg 1024w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-300x171.jpg 300w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-768x439.jpg 768w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1536x878.jpg 1536w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-2048x1170.jpg 2048w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-scaled.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"366\" src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1024x585.jpg\" class=\"attachment-large size-large wp-image-26700 lazyload\" alt=\"\" srcset=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1024x585.jpg 1024w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-300x171.jpg 300w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-768x439.jpg 768w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-1536x878.jpg 1536w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-2048x1170.jpg 2048w, https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/lab-scaled.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8f28c2 e-flex e-con-boxed e-con e-parent\" data-id=\"e8f28c2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1094de4 elementor-widget elementor-widget-heading\" data-id=\"1094de4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Die Herausforderung: Kreativit\u00e4t f\u00fcr LTO-Kampagnen skalieren<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b94de0c e-flex e-con-boxed e-con e-parent\" data-id=\"b94de0c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbe4cbf elementor-widget elementor-widget-text-editor\" data-id=\"cbe4cbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Limited-Time Offers (LTOs) machen im Food- und Beverage-Sektor bis zu 30 % des Jahresumsatzes aus. Dennoch ist es eine gro\u00dfe Herausforderung, innerhalb weniger Wochen einzigartige Kampagnen f\u00fcr jede einzelne Kundenmarke zu entwickeln.<br>Symrise ben\u00f6tigte ein skalierbares System, das kreative, datengest\u00fctzte und personalisierte Marketinginhalte liefern kann \u2013 und dabei die Abstimmung zwischen Marketing- und Sales-Teams sicherstellt sowie technische Exzellenz in Kampagnenausspielung und Datenintegration gew\u00e4hrleistet. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-763a266 e-flex e-con-boxed e-con e-parent\" data-id=\"763a266\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ab563b elementor-widget elementor-widget-heading\" data-id=\"0ab563b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Unsere L\u00f6sung: AI-Driven Personalization at Scale<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58e28a4 e-con-full e-flex e-con e-child\" data-id=\"58e28a4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-8b93f1b e-grid e-con-full e-con e-child\" data-id=\"8b93f1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8b6e74b e-con-full e-flex e-con e-child\" data-id=\"8b6e74b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1c28b8 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"c1c28b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-cloud\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M537.6 226.6c4.1-10.7 6.4-22.4 6.4-34.6 0-53-43-96-96-96-19.7 0-38.1 6-53.3 16.2C367 64.2 315.3 32 256 32c-88.4 0-160 71.6-160 160 0 2.7.1 5.4.2 8.1C40.2 219.8 0 273.2 0 336c0 79.5 64.5 144 144 144h368c70.7 0 128-57.3 128-128 0-61.9-44-113.6-102.4-125.4z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5566363 elementor-widget elementor-widget-heading\" data-id=\"5566363\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Setup in der SAP Marketing Cloud<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08036d3 elementor-widget elementor-widget-text-editor\" data-id=\"08036d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Wir haben eine einheitliche Kampagneninfrastruktur aufgebaut, um Automatisierung und Personalisierung zu unterst\u00fctzen.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cdfb432 e-grid e-con-full e-con e-child\" data-id=\"cdfb432\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-536f3d2 elementor-widget elementor-widget-text-editor\" data-id=\"536f3d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Die KI analysierte den Tonfall, die Nachrichten und das Storytelling jeder Zielmarke, um kontextbezogene, ereignisgesteuerte Botschaften zu erstellen.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09bfc52 e-con-full e-flex e-con e-child\" data-id=\"09bfc52\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5043f21 elementor-widget elementor-widget-heading\" data-id=\"5043f21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">GenAI-generierte Messaging-Inhalte<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3de042c elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3de042c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-brain\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M208 0c-29.9 0-54.7 20.5-61.8 48.2-.8 0-1.4-.2-2.2-.2-35.3 0-64 28.7-64 64 0 4.8.6 9.5 1.7 14C52.5 138 32 166.6 32 200c0 12.6 3.2 24.3 8.3 34.9C16.3 248.7 0 274.3 0 304c0 33.3 20.4 61.9 49.4 73.9-.9 4.6-1.4 9.3-1.4 14.1 0 39.8 32.2 72 72 72 4.1 0 8.1-.5 12-1.2 9.6 28.5 36.2 49.2 68 49.2 39.8 0 72-32.2 72-72V64c0-35.3-28.7-64-64-64zm368 304c0-29.7-16.3-55.3-40.3-69.1 5.2-10.6 8.3-22.3 8.3-34.9 0-33.4-20.5-62-49.7-74 1-4.5 1.7-9.2 1.7-14 0-35.3-28.7-64-64-64-.8 0-1.5.2-2.2.2C422.7 20.5 397.9 0 368 0c-35.3 0-64 28.6-64 64v376c0 39.8 32.2 72 72 72 31.8 0 58.4-20.7 68-49.2 3.9.7 7.9 1.2 12 1.2 39.8 0 72-32.2 72-72 0-4.8-.5-9.5-1.4-14.1 29-12 49.4-40.6 49.4-73.9z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c558c3 e-grid e-con-full e-con e-child\" data-id=\"1c558c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5c0745c e-con-full e-flex e-con e-child\" data-id=\"5c0745c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe38257 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"fe38257\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-palette\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M204.3 5C104.9 24.4 24.8 104.3 5.2 203.4c-37 187 131.7 326.4 258.8 306.7 41.2-6.4 61.4-54.6 42.5-91.7-23.1-45.4 9.9-98.4 60.9-98.4h79.7c35.8 0 64.8-29.6 64.9-65.3C511.5 97.1 368.1-26.9 204.3 5zM96 320c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32zm32-128c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32zm128-64c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32zm128 64c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9423c9 elementor-widget elementor-widget-heading\" data-id=\"e9423c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personalisierte Produktvisuals<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b90cf1 elementor-widget elementor-widget-text-editor\" data-id=\"9b90cf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Wir haben einzigartige Produkt-Mockups erstellt, die die Identit\u00e4t jeder Marke sowie das saisonale Thema widerspiegeln.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-824f897 e-grid e-con-full e-con e-child\" data-id=\"824f897\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fa3488 elementor-widget elementor-widget-text-editor\" data-id=\"3fa3488\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Ma\u00dfgeschneiderte E-Mails f\u00fcr Rollen in Innovation, Supply Chain und Operations, um maximale Relevanz zu erzielen.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8affb06 e-con-full e-flex e-con e-child\" data-id=\"8affb06\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0a1e2c elementor-widget elementor-widget-heading\" data-id=\"d0a1e2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Rollenbasierte Inhaltsanpassung<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9523c39 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9523c39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-user-cog\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M610.5 373.3c2.6-14.1 2.6-28.5 0-42.6l25.8-14.9c3-1.7 4.3-5.2 3.3-8.5-6.7-21.6-18.2-41.2-33.2-57.4-2.3-2.5-6-3.1-9-1.4l-25.8 14.9c-10.9-9.3-23.4-16.5-36.9-21.3v-29.8c0-3.4-2.4-6.4-5.7-7.1-22.3-5-45-4.8-66.2 0-3.3.7-5.7 3.7-5.7 7.1v29.8c-13.5 4.8-26 12-36.9 21.3l-25.8-14.9c-2.9-1.7-6.7-1.1-9 1.4-15 16.2-26.5 35.8-33.2 57.4-1 3.3.4 6.8 3.3 8.5l25.8 14.9c-2.6 14.1-2.6 28.5 0 42.6l-25.8 14.9c-3 1.7-4.3 5.2-3.3 8.5 6.7 21.6 18.2 41.1 33.2 57.4 2.3 2.5 6 3.1 9 1.4l25.8-14.9c10.9 9.3 23.4 16.5 36.9 21.3v29.8c0 3.4 2.4 6.4 5.7 7.1 22.3 5 45 4.8 66.2 0 3.3-.7 5.7-3.7 5.7-7.1v-29.8c13.5-4.8 26-12 36.9-21.3l25.8 14.9c2.9 1.7 6.7 1.1 9-1.4 15-16.2 26.5-35.8 33.2-57.4 1-3.3-.4-6.8-3.3-8.5l-25.8-14.9zM496 400.5c-26.8 0-48.5-21.8-48.5-48.5s21.8-48.5 48.5-48.5 48.5 21.8 48.5 48.5-21.7 48.5-48.5 48.5zM224 256c70.7 0 128-57.3 128-128S294.7 0 224 0 96 57.3 96 128s57.3 128 128 128zm201.2 226.5c-2.3-1.2-4.6-2.6-6.8-3.9l-7.9 4.6c-6 3.4-12.8 5.3-19.6 5.3-10.9 0-21.4-4.6-28.9-12.6-18.3-19.8-32.3-43.9-40.2-69.6-5.5-17.7 1.9-36.4 17.9-45.7l7.9-4.6c-.1-2.6-.1-5.2 0-7.8l-7.9-4.6c-16-9.2-23.4-28-17.9-45.7.9-2.9 2.2-5.8 3.2-8.7-3.8-.3-7.5-1.2-11.4-1.2h-16.7c-22.2 10.2-46.9 16-72.9 16s-50.6-5.8-72.9-16h-16.7C60.2 288 0 348.2 0 422.4V464c0 26.5 21.5 48 48 48h352c10.1 0 19.5-3.2 27.2-8.5-1.2-3.8-2-7.7-2-11.8v-9.2z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95e3ba1 e-grid e-con-full e-con e-child\" data-id=\"95e3ba1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-96fe562 e-con-full e-flex e-con e-child\" data-id=\"96fe562\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4145ae8 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4145ae8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-handshake\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M434.7 64h-85.9c-8 0-15.7 3-21.6 8.4l-98.3 90c-.1.1-.2.3-.3.4-16.6 15.6-16.3 40.5-2.1 56 12.7 13.9 39.4 17.6 56.1 2.7.1-.1.3-.1.4-.2l79.9-73.2c6.5-5.9 16.7-5.5 22.6 1 6 6.5 5.5 16.6-1 22.6l-26.1 23.9L504 313.8c2.9 2.4 5.5 5 7.9 7.7V128l-54.6-54.6c-5.9-6-14.1-9.4-22.6-9.4zM544 128.2v223.9c0 17.7 14.3 32 32 32h64V128.2h-96zm48 223.9c-8.8 0-16-7.2-16-16s7.2-16 16-16 16 7.2 16 16-7.2 16-16 16zM0 384h64c17.7 0 32-14.3 32-32V128.2H0V384zm48-63.9c8.8 0 16 7.2 16 16s-7.2 16-16 16-16-7.2-16-16c0-8.9 7.2-16 16-16zm435.9 18.6L334.6 217.5l-30 27.5c-29.7 27.1-75.2 24.5-101.7-4.4-26.9-29.4-24.8-74.9 4.4-101.7L289.1 64h-83.8c-8.5 0-16.6 3.4-22.6 9.4L128 128v223.9h18.3l90.5 81.9c27.4 22.3 67.7 18.1 90-9.3l.2-.2 17.9 15.5c15.9 13 39.4 10.5 52.3-5.4l31.4-38.6 5.4 4.4c13.7 11.1 33.9 9.1 45-4.7l9.5-11.7c11.2-13.8 9.1-33.9-4.6-45.1z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40e2a12 elementor-widget elementor-widget-heading\" data-id=\"40e2a12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sales-Integration<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39a8f07 elementor-widget elementor-widget-text-editor\" data-id=\"39a8f07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"ctl00_ctl39_g_ad360632_c7d0_48e0_9c25_87602a42f1b0_ctl00_ctl01_containerWP1\" class=\"block b-2 unblocked blockDetail blockWebpart bgWhite fcDarkDefault\"><div class=\"contentBox\"><div class=\"aux-content-box\"><div class=\"wrap-text\"><p>Bereitstellung personalisierter Follow-up-Materialien und Workflows zur Lead-Validierung, um Marketing und Vertrieb miteinander zu verbinden.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c140059 elementor-widget elementor-widget-heading\" data-id=\"c140059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ergebnisse, die z\u00e4hlen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b836b04 e-flex e-con-boxed e-con e-parent\" data-id=\"b836b04\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e444ead e-con-full e-flex e-con e-child\" data-id=\"e444ead\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fe2440 elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"5fe2440\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hohes Engagement<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4481eb elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e4481eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>48 % Click-to-Open-Rate \u2013 deutlich \u00fcber den Benchmarks der Branche.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-120c6f0 e-con-full e-flex e-con e-child\" data-id=\"120c6f0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-602c83a elementor-widget elementor-widget-heading\" data-id=\"602c83a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10\u00d7 wirkungsvollere Inhalte<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dde4855 elementor-widget elementor-widget-text-editor\" data-id=\"dde4855\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>GenAI-generierte Materialien erzielten mehr als das 10-Fache an Engagement im Vergleich zu generischen Inhalten.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1f08b7 e-con-full e-flex e-con e-child\" data-id=\"a1f08b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9cd9958 elementor-widget elementor-widget-heading\" data-id=\"9cd9958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Geschwindigkeit und Skalierbarkeit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec724ba elementor-widget elementor-widget-text-editor\" data-id=\"ec724ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die Kampagne wurde innerhalb von nur 2 Monaten in mehreren US-M\u00e4rkten ausgerollt.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d337356 e-con-full e-flex e-con e-child\" data-id=\"d337356\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cfe8e92 elementor-widget elementor-widget-heading\" data-id=\"cfe8e92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Zukunftssicheres Modell<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b74f4c elementor-widget elementor-widget-text-editor\" data-id=\"7b74f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aufbau eines skalierbaren Frameworks f\u00fcr zuk\u00fcnftige LTO-Personalisierungsinitiativen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b793591 e-flex e-con-boxed e-con e-parent\" data-id=\"b793591\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d2dea0 elementor-testimonial--layout-image_right elementor-widget__width-inherit elementor-testimonial--tablet-align-center elementor-testimonial--mobile-align-left elementor-testimonial--skin-default elementor-arrows-yes elementor-pagination-type-bullets elementor-widget elementor-widget-testimonial-carousel\" data-id=\"9d2dea0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;speed&quot;:800,&quot;autoplay_speed&quot;:8000,&quot;slides_per_view&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;slides_per_view_mobile&quot;:&quot;1&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t<p>\u201eDie Integration von GenAI in unsere LTO-Kampagnen erm\u00f6glichte es uns, f\u00fcr jeden unserer Interessenten ein hochgradig personalisiertes und \u00fcberzeugendes Erlebnis zu schaffen. Interessenten konnten sich in unseren Angeboten sofort wiederfinden \u2013 und so deutlich relevantere und effektivere Interaktionen erleben.\u201c<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Emmanuel Laroche<\/span><span class=\"elementor-testimonial__title\">VP Marketing, Symrise US<\/span><\/cite>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/emmanuel-laroche-2022-300x300.png\" alt=\"Emmanuel Laroche\"><noscript><img decoding=\"async\" class=\"lazyload\" src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/emmanuel-laroche-2022-300x300.png\" alt=\"Emmanuel Laroche\"><\/noscript>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94f26e2 e-flex e-con-boxed e-con e-parent\" data-id=\"94f26e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2fd855 elementor-widget elementor-widget-image\" data-id=\"d2fd855\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"70\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/05\/Like-Reply_Logo_White.svg\" class=\"attachment-medium size-medium wp-image-23079 lazyload\" alt=\"\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"70\" src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/05\/Like-Reply_Logo_White.svg\" class=\"attachment-medium size-medium wp-image-23079 lazyload\" alt=\"\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-200104c elementor-widget elementor-widget-heading\" data-id=\"200104c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Warum Like Reply<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2df94bb elementor-widget elementor-widget-text-editor\" data-id=\"2df94bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unser Ansatz verbindet tiefgehende Marketing-Expertise mit AI-Technologie, um einen messbaren Business Impact zu erzielen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-34013e7 e-flex e-con-boxed e-con e-child\" data-id=\"34013e7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad75556 e-grid e-con-full e-con e-child\" data-id=\"ad75556\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af42b46 elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"af42b46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper elementor-view-default\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-brain\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M208 0c-29.9 0-54.7 20.5-61.8 48.2-.8 0-1.4-.2-2.2-.2-35.3 0-64 28.7-64 64 0 4.8.6 9.5 1.7 14C52.5 138 32 166.6 32 200c0 12.6 3.2 24.3 8.3 34.9C16.3 248.7 0 274.3 0 304c0 33.3 20.4 61.9 49.4 73.9-.9 4.6-1.4 9.3-1.4 14.1 0 39.8 32.2 72 72 72 4.1 0 8.1-.5 12-1.2 9.6 28.5 36.2 49.2 68 49.2 39.8 0 72-32.2 72-72V64c0-35.3-28.7-64-64-64zm368 304c0-29.7-16.3-55.3-40.3-69.1 5.2-10.6 8.3-22.3 8.3-34.9 0-33.4-20.5-62-49.7-74 1-4.5 1.7-9.2 1.7-14 0-35.3-28.7-64-64-64-.8 0-1.5.2-2.2.2C422.7 20.5 397.9 0 368 0c-35.3 0-64 28.6-64 64v376c0 39.8 32.2 72 72 72 31.8 0 58.4-20.7 68-49.2 3.9.7 7.9 1.2 12 1.2 39.8 0 72-32.2 72-72 0-4.8-.5-9.5-1.4-14.1 29-12 49.4-40.6 49.4-73.9z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tAI-gesteuerte Personalisierung \t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tWir verwandeln Daten in ma\u00dfgeschneiderte kreative Inhalte.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2da9c45 elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"2da9c45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper elementor-view-default\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-network-wired\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M640 264v-16c0-8.84-7.16-16-16-16H344v-40h72c17.67 0 32-14.33 32-32V32c0-17.67-14.33-32-32-32H224c-17.67 0-32 14.33-32 32v128c0 17.67 14.33 32 32 32h72v40H16c-8.84 0-16 7.16-16 16v16c0 8.84 7.16 16 16 16h104v40H64c-17.67 0-32 14.33-32 32v128c0 17.67 14.33 32 32 32h160c17.67 0 32-14.33 32-32V352c0-17.67-14.33-32-32-32h-56v-40h304v40h-56c-17.67 0-32 14.33-32 32v128c0 17.67 14.33 32 32 32h160c17.67 0 32-14.33 32-32V352c0-17.67-14.33-32-32-32h-56v-40h104c8.84 0 16-7.16 16-16zM256 128V64h128v64H256zm-64 320H96v-64h96v64zm352 0h-96v-64h96v64z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tABM-Expertise \t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tEnd-to-End-Abstimmung zwischen Marketing und Sales.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-136e6d2 elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"136e6d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper elementor-view-default\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-bolt\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M296 160H180.6l42.6-129.8C227.2 15 215.7 0 200 0H56C44 0 33.8 8.9 32.2 20.8l-32 240C-1.7 275.2 9.5 288 24 288h118.7L96.6 482.5c-3.6 15.2 8 29.5 23.3 29.5 8.4 0 16.4-4.4 20.8-12l176-304c9.3-15.9-2.2-36-20.7-36z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tAgile Umsetzung \t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tSchnelle Umsetzung und kontinuierliche Optimierung.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8945205 elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"8945205\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper elementor-view-default\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chart-bar\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M332.8 320h38.4c6.4 0 12.8-6.4 12.8-12.8V172.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V76.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-288 0h38.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zM496 384H64V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tPerformance-Ergebnisse\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tWir setzen Erkenntnisse in messbare ROI um\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53aea90 e-flex e-con-boxed e-con e-parent\" data-id=\"53aea90\" data-element_type=\"container\" data-e-type=\"container\" id=\"casestudy_form\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a7d782d e-con-full e-flex e-con e-child\" data-id=\"a7d782d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89fd30f elementor-widget elementor-widget-image\" data-id=\"89fd30f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/04\/Like-Reply_Logo_White.svg\" class=\"attachment-full size-full wp-image-11861 lazyload\" alt=\"\" \/><noscript><img decoding=\"async\" src=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/04\/Like-Reply_Logo_White.svg\" class=\"attachment-full size-full wp-image-11861 lazyload\" alt=\"\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66d4809 elementor-widget elementor-widget-heading\" data-id=\"66d4809\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lassen Sie uns dar\u00fcber sprechen, wie AI Ihre Marketingstrategie transformieren kann. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beec6aa elementor-widget elementor-widget-text-editor\" data-id=\"beec6aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>F\u00fcllen Sie das Formular aus, um mit den Digital-Marketing-Experten von Like Reply in Kontakt zu treten.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-272783f e-con-full e-flex e-con e-child\" data-id=\"272783f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce6ac65 elementor-widget__width-initial elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"ce6ac65\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;N\\u00e4chste&quot;,&quot;step_previous_label&quot;:&quot;Vorherige&quot;,&quot;button_width&quot;:&quot;30&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Fallstudie anfordern\" aria-label=\"Fallstudie anfordern\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"27915\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"ce6ac65\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Like Reply\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-radio elementor-field-group elementor-column elementor-field-group-salutation elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-salutation\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tAnrede\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<div class=\"elementor-field-subgroup  elementor-subgroup-inline\"><span class=\"elementor-field-option\"><input type=\"radio\" value=\"F\" id=\"form-field-salutation-0\" name=\"form_fields[salutation]\"> <label for=\"form-field-salutation-0\">Frau<\/label><\/span><span class=\"elementor-field-option\"><input type=\"radio\" value=\"M\" id=\"form-field-salutation-1\" name=\"form_fields[salutation]\"> <label for=\"form-field-salutation-1\">Herr<\/label><\/span><span class=\"elementor-field-option\"><input type=\"radio\" value=\"D\" id=\"form-field-salutation-2\" name=\"form_fields[salutation]\"> <label for=\"form-field-salutation-2\">Divers<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-FirstName elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-FirstName\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tVorname\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[FirstName]\" id=\"form-field-FirstName\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Vorname\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-LastName elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-LastName\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tNachname\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[LastName]\" id=\"form-field-LastName\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nachname\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-company elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-company\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tName ihres Unternehmens\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[company]\" id=\"form-field-company\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Firmenname*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tE-Mail-Adresse\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Gesch\u00e4fts-E-Mail-Adresse*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-Message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-Message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tIhre Nachricht\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[Message]\" id=\"form-field-Message\" rows=\"4\" placeholder=\"Bitte erz\u00e4hlen Sie uns etwas mehr \u00fcber Ihren Anwendungsfall und was Sie erreichen m\u00f6chten.\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-checkbox elementor-field-group elementor-column elementor-field-group-optin elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"checkbox\" value=\"on\" id=\"form-field-optin-0\" name=\"form_fields[optin]\"> <label for=\"form-field-optin-0\">Ich bin damit einverstanden regelm\u00e4\u00dfige Nachrichten von Like Reply zu erhalten. Ich wei\u00df, dass ich mich jederzeit wieder abmelden kann.<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_0f115fe elementor-col-100\">\n\t\t\t\t\tMit dem Absenden dieses Formulars erkl\u00e4ren Sie sich mit der Verarbeitung Ihrer Daten durch die Like Reply GmbH einverstanden.\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-redURL elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[redURL]\" id=\"form-field-redURL\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"https:\/\/www.likereply.com\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-lang elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[lang]\" id=\"form-field-lang\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"en\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-sourceURL elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[sourceURL]\" id=\"form-field-sourceURL\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"https:\/\/www.likereply.com\/case-study\/\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-utm_source elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[utm_source]\" id=\"form-field-utm_source\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"Website\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-casestudy elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[casestudy]\" id=\"form-field-casestudy\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"Symrise AI Campaign\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-utm_medium elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[utm_medium]\" id=\"form-field-utm_medium\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"Webform\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-utm_campaign elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[utm_campaign]\" id=\"form-field-utm_campaign\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"Case Study Form\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-utm_content elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[utm_content]\" id=\"form-field-utm_content\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" value=\"Case Study Form\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_1ae3844 elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_1ae3844\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LdmKiUqAAAAAHJ4bgLdOMtwZYrO6o44kukLrw_i\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-elqCustomerGUID elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[elqCustomerGUID]\" id=\"form-field-elqCustomerGUID\" class=\"elementor-field elementor-size-sm  elementor-field-textual\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-elqCookieWrite elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[elqCookieWrite]\" id=\"form-field-elqCookieWrite\" class=\"elementor-field elementor-size-sm  elementor-field-textual\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-30 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"rbt feather-arrow-right\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Abschicken<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7957fae e-flex e-con-boxed e-con e-parent\" data-id=\"7957fae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e814b52 elementor-widget elementor-widget-spacer\" data-id=\"e814b52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ea51cc e-flex e-con-boxed e-con e-parent\" data-id=\"1ea51cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a2cc40 elementor-post-navigation-borders-yes elementor-widget elementor-widget-post-navigation\" data-id=\"0a2cc40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation\" role=\"navigation\" aria-label=\"Beitrag Navigation\">\n\t\t\t<div class=\"elementor-post-navigation__prev elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/www.likereply.com\/de\/case-study-de\/saverglass-hyper-personalisierungskampagne\/\" rel=\"prev\"><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-prev\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-left\" viewBox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M31.7 239l136-136c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9L127.9 256l96.4 96.4c9.4 9.4 9.4 24.6 0 33.9L201.7 409c-9.4 9.4-24.6 9.4-33.9 0l-136-136c-9.5-9.4-9.5-24.6-.1-34z\"><\/path><\/svg><span class=\"elementor-screen-only\">Prev<\/span><\/span><span class=\"elementor-post-navigation__link__prev\"><span class=\"post-navigation__prev--label\">Vorheriger Artikel<\/span><span class=\"post-navigation__prev--title\">Saverglass Hyper-Personalisierungskampagne<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation__separator-wrapper\">\n\t\t\t\t\t<div class=\"elementor-post-navigation__separator\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/www.likereply.com\/de\/case-study-de\/vollstaendig-unabhaengige-multi-brand-eloqua-infrastruktur-fuer-evoriel\/\" rel=\"next\"><span class=\"elementor-post-navigation__link__next\"><span class=\"post-navigation__next--label\">N\u00e4chster Artikel<\/span><span class=\"post-navigation__next--title\">Vollst\u00e4ndig unabh\u00e4ngige Multi-Brand-Eloqua-Infrastruktur f\u00fcr Evoriel<\/span><\/span><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-next\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewBox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg><span class=\"elementor-screen-only\">N\u00e4chster<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-344af10 e-flex e-con-boxed e-con e-parent\" data-id=\"344af10\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>AI-gest\u00fctzte Hyperpersonalisierung von LTO-Kampagnen Transformierung des Limited-Time-Offer-Marketings (LTO) f\u00fcr Symrise mit GenAI und der SAP Marketing Cloud. 48 Click-to-Open Rate 10 h\u00f6heres Engagement mit GenAI 2 Month Deployment Cycle Erfolgsgeschichte Die Kampagne definierte die B2B-Personalisierung in der Aromenindustrie neu und stimmte Marketing und Vertrieb durch KI-gesteuertes Account-Based Marketing (ABM) in gro\u00dfem Ma\u00dfstab aufeinander ab. Es [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":26735,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[113],"tags":[],"class_list":["post-27915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Symrise &amp; Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen<\/title>\n<meta name=\"description\" content=\"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Symrise &amp; Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen\" \/>\n<meta property=\"og:description\" content=\"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\" \/>\n<meta property=\"og:site_name\" content=\"Like Reply\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-17T10:44:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-17T07:58:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1104\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Ewelina Hofman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ewelina Hofman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\"},\"author\":{\"name\":\"Ewelina Hofman\",\"@id\":\"https:\/\/www.likereply.com\/de\/#\/schema\/person\/55b23758e0851090d50da83231b6bd4d\"},\"headline\":\"Symrise \u2013 KI-gest\u00fctzte, hyperpersonalisierte LTO-Kampagnen\",\"datePublished\":\"2025-11-17T10:44:49+00:00\",\"dateModified\":\"2026-04-17T07:58:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\"},\"wordCount\":723,\"publisher\":{\"@id\":\"https:\/\/www.likereply.com\/de\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp\",\"articleSection\":[\"Case Study\"],\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\",\"url\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\",\"name\":\"Symrise & Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen\",\"isPartOf\":{\"@id\":\"https:\/\/www.likereply.com\/de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp\",\"datePublished\":\"2025-11-17T10:44:49+00:00\",\"dateModified\":\"2026-04-17T07:58:56+00:00\",\"description\":\"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage\",\"url\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp\",\"contentUrl\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp\",\"width\":1920,\"height\":1104},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.likereply.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Symrise \u2013 KI-gest\u00fctzte, hyperpersonalisierte LTO-Kampagnen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.likereply.com\/de\/#website\",\"url\":\"https:\/\/www.likereply.com\/de\/\",\"name\":\"Like Reply\",\"description\":\"We are your expert B2B Digital Experience Agency\",\"publisher\":{\"@id\":\"https:\/\/www.likereply.com\/de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.likereply.com\/de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.likereply.com\/de\/#organization\",\"name\":\"Like Reply\",\"url\":\"https:\/\/www.likereply.com\/de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.likereply.com\/de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/02\/Logo-2.png\",\"contentUrl\":\"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/02\/Logo-2.png\",\"width\":287,\"height\":87,\"caption\":\"Like Reply\"},\"image\":{\"@id\":\"https:\/\/www.likereply.com\/de\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/like-reply\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.likereply.com\/de\/#\/schema\/person\/55b23758e0851090d50da83231b6bd4d\",\"name\":\"Ewelina Hofman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.likereply.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6613742495e79b12cafb37cc01aaddb0a90c6614193b6ef1088ea1871c174d62?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6613742495e79b12cafb37cc01aaddb0a90c6614193b6ef1088ea1871c174d62?s=96&d=mm&r=g\",\"caption\":\"Ewelina Hofman\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Symrise & Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen","description":"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/","og_locale":"de_DE","og_type":"article","og_title":"Symrise & Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen","og_description":"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.","og_url":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/","og_site_name":"Like Reply","article_published_time":"2025-11-17T10:44:49+00:00","article_modified_time":"2026-04-17T07:58:56+00:00","og_image":[{"width":1920,"height":1104,"url":"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp","type":"image\/webp"}],"author":"Ewelina Hofman","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Ewelina Hofman","Gesch\u00e4tzte Lesezeit":"4 Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#article","isPartOf":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/"},"author":{"name":"Ewelina Hofman","@id":"https:\/\/www.likereply.com\/de\/#\/schema\/person\/55b23758e0851090d50da83231b6bd4d"},"headline":"Symrise \u2013 KI-gest\u00fctzte, hyperpersonalisierte LTO-Kampagnen","datePublished":"2025-11-17T10:44:49+00:00","dateModified":"2026-04-17T07:58:56+00:00","mainEntityOfPage":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/"},"wordCount":723,"publisher":{"@id":"https:\/\/www.likereply.com\/de\/#organization"},"image":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage"},"thumbnailUrl":"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp","articleSection":["Case Study"],"inLanguage":"de-DE"},{"@type":"WebPage","@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/","url":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/","name":"Symrise & Like Reply: KI-gest\u00fctzte, hyperpersonalisierte Kampagnen","isPartOf":{"@id":"https:\/\/www.likereply.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage"},"image":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage"},"thumbnailUrl":"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp","datePublished":"2025-11-17T10:44:49+00:00","dateModified":"2026-04-17T07:58:56+00:00","description":"Erfahren Sie, wie Like Reply mit GenAI und der SAP Marketing Cloud hyperpersonalisierte LTO-Kampagnen f\u00fcr Symrise umgesetzt hat \u2013 mit einer Click-to-Open-Rate von 48 %.","breadcrumb":{"@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#primaryimage","url":"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp","contentUrl":"https:\/\/www.likereply.com\/wp-content\/uploads\/2025\/11\/banner2webp.webp","width":1920,"height":1104},{"@type":"BreadcrumbList","@id":"https:\/\/www.likereply.com\/de\/case-study-de\/symrise-ki-gestuetzte-hyperpersonalisierte-lto-kampagnen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.likereply.com\/de\/"},{"@type":"ListItem","position":2,"name":"Symrise \u2013 KI-gest\u00fctzte, hyperpersonalisierte LTO-Kampagnen"}]},{"@type":"WebSite","@id":"https:\/\/www.likereply.com\/de\/#website","url":"https:\/\/www.likereply.com\/de\/","name":"Like Reply","description":"We are your expert B2B Digital Experience Agency","publisher":{"@id":"https:\/\/www.likereply.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.likereply.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https:\/\/www.likereply.com\/de\/#organization","name":"Like Reply","url":"https:\/\/www.likereply.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.likereply.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/02\/Logo-2.png","contentUrl":"https:\/\/www.likereply.com\/wp-content\/uploads\/2024\/02\/Logo-2.png","width":287,"height":87,"caption":"Like Reply"},"image":{"@id":"https:\/\/www.likereply.com\/de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/like-reply\/"]},{"@type":"Person","@id":"https:\/\/www.likereply.com\/de\/#\/schema\/person\/55b23758e0851090d50da83231b6bd4d","name":"Ewelina Hofman","image":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.likereply.com\/de\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6613742495e79b12cafb37cc01aaddb0a90c6614193b6ef1088ea1871c174d62?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6613742495e79b12cafb37cc01aaddb0a90c6614193b6ef1088ea1871c174d62?s=96&d=mm&r=g","caption":"Ewelina Hofman"}}]}},"_links":{"self":[{"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/posts\/27915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/comments?post=27915"}],"version-history":[{"count":3,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/posts\/27915\/revisions"}],"predecessor-version":[{"id":29280,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/posts\/27915\/revisions\/29280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/media\/26735"}],"wp:attachment":[{"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/media?parent=27915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/categories?post=27915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.likereply.com\/de\/wp-json\/wp\/v2\/tags?post=27915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}