Digital marketing is increasingly developing into data-driven marketing. The challenge here lies in the data protection-compliant collection of data (0- and 1st party data) via different channels, linking it and rule-based control of tailored and personalized messages on the appropriate customer channel, all in real time if possible. Modern AI-based solution architectures offer the perfect […]
In the constantly evolving landscape of digital marketing, companies are constantly seeking innovative ways to enhance their advertising strategies and ensure their message reaches the right audience. Eloqua’s latest feature, Company Match Audience, is a game-changer for businesses leveraging LinkedIn ads for communication and lead generation. What is Company Match Audience? Company Match Audience is […]
In the rapidly evolving digital landscape, B2B companies are increasingly turning to marketing automation tools to streamline their lead management processes and bolster revenue. These tools not only automate repetitive tasks but also provide valuable insights into customer behavior, enabling marketers to craft personalized experiences that drive engagement and sales. Understanding the Benefits Before diving […]
Like Reply & Pimcore:the new Partnership! We are pleased to announce that Like Reply is now Pimcore Partner! Pimcore is a all-in-one platform to manage customer data, product and master data, and digital assets. With Like Reply’s expertise in eCommerce, Product and Data Management, Analytics and CRO, we can deliver exceptional solutions using Pimcore’s tools, especially with: […]
Strategy and management of individual store social pages We offer professional social media management for retail stores by positioning ourselves between the brand and its stores, whether owned or not. Our tailored solution enables stores to boost online visibility, actively engage with their customer base, and build a strong and recognizable digital presence. THE OFFERING With targeted […]
Salogram, the revolution of Social Media management in Retail Choose, customize, publish! RETAIL DIGITAL PROGRAM Revolutionizing Social Media management with Salogram https://www.likereply.com/wp-content/uploads/2024/06/789_Ricci_XCH24MI_VIDEO.mp4 Salogram is the FIRST and ONLY innovative application designed to transform the way to manage social media for retail stores. Salogram offers content (posts, stories and reels) ready to be shared in the […]
Vittoria and the new Shopify Plus E-commerce Vittoria SpA is a manufacturer and seller company specialised in tires, tubulars and inner tubes for bicycles. The Brand is modern and innovative and its products are high-quality and high-performance. The new company website is an example of a successful digitalization project based on a friendly e-commerce customer […]
Corsa al digitale: Sparco e l’e-commerce data-driven Immergiti nell’evoluzione digitale di Sparco, guidata da Like Reply, e scopri come le strategie basate sui dati stanno rimodellando il mercato. IL VIAGGIO DI TRASFORMAZIONE DIGITALE DI SPARCO Sparco Spa è leader mondiale nella produzione di componenti per auto e abbigliamento tecnico con sede a Torino. Grazie alla […]
What is Marketing Automation? The modern solutions of marketing automation provide comprehensive support in the qualification of your digital customers and permit a targeted and personalised approach according to the decision-making process and status of the customer. Marketing Automation Have you ever seen a potential customer come to you and express what they need from […]
Analytics: a Data-based Approach for the Evaluation of a Company’s Results Return on investment is measured by means of macroscopic indicators. Thanks to the data-driven approach, we are able to make those indicators more specific. Analytics changes the analysis tools, and the evaluation of the results can then be more “qualitative” in nature over the long term. […]